Searching for Clarity

I have spent the last 5 days in Las Vegas at a conference for performance marketing. I have been attending this conference on and off since early 2006, and yet when asked the what I do, I still don’t have a clear answer. Why? Because I personally hit work the industry from two angles. I enjoy both sides of the playing field. I enjoy both aspects and roles of this facinating arena. Yet, this time around I have realized where my passion lies… where it’s always been… in the skills I myself offer.

I haven’t recieved any magnificent revelation nor insight. Yet I now, at this very moment, feel like I actually know which direction means the most to me. This clarity in understanding which path I want to take will definitely lead to more unknowns I am sure, but for today, it’s very encouraging to know that I finally have yet another piece in the big picture of “what I want to be when I grow up”.


What this personal understanding will leave to, I haven’t the slightest idea. It’s merely a nice refreshing thought to be able to look back and say – I know when the light bulb went on.

I encourage you to take a moment and discover something new about your own goals and dreams. Are you moving in the direction you really know you want to go?